Before you start an IPTV business you need an advantage to compete, and that's where OTT and IPTV solutions enter the picture.
- Multiple-system operators refer to traditional cable and satellite television providers. In the past, these were the primary sources of television for nearly every business and consumer, but they also come with subscriptions, contracts, and proprietary technology that makes receiving a signal locked to a single set top box manufacturer.
- OTT, or "over the top", solutions are a different form of audio and video delivery. By using an internet connection, OTT or "over the top" makes it possible to deliver streaming online content without the need for expensive equipment or contracts. OTT content can be customized easily and readily through intuitive user interfaces.