Launch the Virtual Operator
OTT Model

What Is the Virtual Operator Model?

The virtual operator IPTV / OTT model is primarily a way to scale your platform to your B2B clients. The host operator owns the assets such as network infrastructure, content, and a software TV platform. The host operator connects virtual IPTV operators (or sub-operators) that use its assets. So, companies don't need to purchase content and build their own network infrastructure to create their own virtual operator. Virtual operators work under their own brand and exist jointly with a host operator only.
If you own such assets, you may become a host operator — the one who connects other virtual operators to his platform. This way you additionally monetize your audience.

What Does the OTT Platform with Virtual Operators Give to Your Company?


Connecting virtual operators multiplies the network distribution by connecting new subscriber bases, increases the platform's profitability due to the return on investment, including from the revenue sharing.

In the future

Connecting several virtual operators scales your business, leads to the coverage of more potential markets, diversification of the service. You do not compete. You save time and money searching for subscribers by attracting new operators with ready-made bases to your network.

What Are the Benefits of the Virtual Operator Model?

  • Additional monetization of your B2B subscriber base by connecting clients to the platform;
  • Additional monetization of your B2C subscriber base through video streaming services;
  • Reducing infrastructure costs: you do not need to route new networks, but use the infrastructure of your sub-operators to provide video broadcasting services;
  • Additional income on broadband traffic due to the growth of consumption by your customers;
  • Strengthening market position: retaining current customers, attracting new ones, differentiate yourself from competitors due to unique content and services.
  • A low-risk option for entering the IPTV market for virtual operators.

What Is needed?

The host operator needs a technical platform to connect virtual operators.

The platform provides:
  • content uploading, storage, and protection;
  • content preparation for streaming, if necessary (transcoding video into the
  • required format);
  • host operator dashboard;
  • virtual operator dashboards;
  • billing;
  • content view statistics;
  • video players for different platforms (smartphones, smart TVs, STBs).

The host operator provides access to the platform for virtual operators. As a result,
they have a turnkey solution: a streaming platform, ready for content distribution
among subscribers via various devices. If needed, the host operator can
integrate additional services, e. g., virtual operator payment systems.

    What Is Needed from the Client
    to Run a Virtual Operator Model?

    • IPTV / OTT technical platform
      A software platform that makes it possible to
      implement a multi-operator model.
    • Sources of content
      Choose sources, get the content rights for channels, audio and video files.
    • Hardware or access to cloud servers
      Choose a server location: rent in a data center, use
      your own, or use the cloud.
    • Billing and payment
      Choose payment tools: integration with the existing subscriber payment system or connection of new systems.
    • Engineers
      Organize a technical team to integrate IPTV servers
      into existing network architecture and maintain
      infrastructure after launch.
    • Promotion
      Promote your platform to attract virtual operators.

    What are the Timelines?

    Each project is unique, the roll-out time depends on many factors: your technical capabilities and wishes, the amount of content and its settings, the number of sub-operators you want to connect.

    Which Stages Will We Go Through?

    • We research the needs of the Service Provider, analyze the business model, infrastructure and content, and select the solution.
    • Together with the client we select the optimal structure of software and equipment, prepare the infrastructure, order and configure the equipment.
    • Also, we select platforms for video streaming.
    Stage result
    The infrastructure is ready for the deployment of Telebreeze solution.
    Deployment of the IPTV/OTT Platform
    • Software installation. We install and configure Telebreeze software products. Build applications for the desired platforms.
    • Content publishing. We connect and configure live channels, upload and prepare video and audio files for streaming, create content packages for subscribers.
    • Integrations. We make necessary integrations with third-party hardware or software, such as TV boxes or payment systems.
    • App customization. We help the Service Porviders to adapt the UI/UX of end-user applications, prepare a brand name, logos, banners, domains. We help in publishing apps in online stores.
    Stage result
    Software and content installed and configured. Apps are customized and published in stores.
    Platform Roll Out
    • We support the Service Provider in launching the IPTV/OTT project to commercial production.
    • We provide subsequent technical support.
    • We offer training and documentation.

    The Result

    The platform is running. The operator is ready to connect virtual operators.

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